Brand Guidelines, email signatures, and templates are available to everyone with a USF Net ID. Please click on this link to access the brand asset management (BAM) page.

Access to the University logo library and design assets is for communications staff. If you need permission to access, please contact TrĂ© Smith, at demontre@usf.edu

USF Health Templates 

Powerpoint Template




Flyer Templates (8.5x11)




Poster Templates (11x17)




Research Poster Templates




Letterhead Templates (options)



Business Cards and Name Badges

For business cards, please contact the USF Health Brand Team for guidance, at healthbrand@usf.edu

University name badges are available through approved vendor, MarkMaster and will require a pin provided by University Communications and Marketing. Please contact Tré Smith, at demontre@usf.edu, for the pin number. 

Clinical Apparel

Morsani College of Medicine
branding guidelines for lab coats.

Download guidelines.

Morsani College of Medicine 
branding guidelines for clinical scrubs

Download Guidelines


Microsoft Teams backgrounds

Backgrounds for your Teams meetings include image options for USF Health and Morsani College of Medicine.


Photography is provided to our partners and intended for editorial use only. For additional requests, please contact Sarah Worth (sworth@usf.edu) or call 813-974-3300.


With video growing in importance as a tool to deliver key messages to our audiences, it is critical these time-based content experiences are consistent in tone and style with our overall brand identity. Videos produced must be of the highest quality, professional in nature and appropriate for our viewers.

USF Health video graphics, such as lower thirds and logo enders, are available here:

Refer to the YouTube video production checklist:

For questions regarding video production and brand standards or uploads to our YouTube channel, please contact Allison Long (allison65@usf.edu).



News, Media & Publicity Consent Forms
Use these forms to obtain permission of subjects for use in journalism or marketing efforts.

For PATIENT (General)*

For PATIENT (Mental Health specific)*

*For all patient consent forms, the original completed form (including witness signature) should be retained in the patient’s medical record, a copy sent to Sarah Worth at the USF Health Office of Communications and Marketing (scanned and emailed to sworth@usf.edu, or faxed to 813-974-5422 along with contact information of the sender included), and a copy offered to the patient or parent/guardian.



Boilerplate Language

General Overview

General Overview plus Research Mention

Digital Signage Advertising

Your news, announcements, invitation or other messages supporting the success of USF Health can appear on digital signage throughout the colleges and clinical practice sites. To be considered, fill out our Request Form and send to MyVan John (mtjohn@usf.edu).