Claudia Parvanta, PhD, is excited to join USF in a
full-time capacity at Professor, College of Public Health, and incoming
Director of the Florida Prevention Research Center, January 2017. Dr. Parvanta
has been a long-time friend to the FPRC and CPH, serving on graduate student
committees, collaborating in a PRC Special Interest Project, and participating
in the Social Marketing Conference and associated training events for years.
She leaves her position as Chair, Department of Behavioral and Social Sciences
at the University of the Sciences in Philadelphia, after nearly 12 years. There
she researched and contributed to projects to improve health literacy in the
city’s public health centers, increase colorectal cancer screening among
minorities, and train health professions students in culturally competent
communication. (Philly is also her hometown.)
From 2000 to 2005, Dr. Parvanta headed the Division of Health
Communication at the Centers for Disease Control and Prevention (CDC), and
helped the agency expand its emergency communication capacity to respond to the
9/11 attacks, anthrax, and SARS. When not in government or academia, Dr.
Parvanta has designed, managed, or evaluated health and nutrition social
marketing programs in more than 20 countries. Her early days were spent working
with the Los Angeles Public Health Foundation WIC program as their ‘consulting
anthropologist’ and with Porter/Novelli, a leading social marketing company.
has received grants from the Pennsylvania Department of Health, the Christian
R. and Mary F. Lindback Foundation,
HRSA, and the
Robert Wood Johnson Foundation, among others. Her publications have appeared in
peer-reviewed journals, and she is currently working on a revision of her popular
textbook, entitled Essentials of Public
Health Communication (2011). Dr. Parvanta received her PhD in anthropology
from the University of Pennsylvania in 1986.
USF Health: To envision and implement the future of health.