USF Health Leadership

Victoria L. Rich, PhD, RN, FAAN

Senior Associate Vice President, USF Health
Dean, College of Nursing

Dr. Rich, who joined the USF College of Nursing in 2015, brings more than 35 years of leadership experience in education, clinical practice, patient safety and cultural diversity. Before joining USF, Dr. Rich was the chief nurse executive and associate hospital administrator for the University of Pennsylvania Medical Center and the associate professor of nursing administration at the University of Pennsylvania School of Nursing. During her tenure at PENN Health System, she helped establish a longstanding partnership between academia and practice.

During that time, she also helped develop an interprofessional model of team-based care incorporating unit physicians, advanced practice providers, nurse clinician leaders, pharmacists and quality specialists to improve patient care. That model has been replicated both nationally and internationally.

Dr. Rich earned her bachelor’s degree in nursing from Indiana University of Pennsylvania with highest honors. She received her master’s degree and PhD in nursing administration from the University of Pittsburgh. Dr. Rich is nationally known for her work on patient safety and transformational nursing leadership. As a result, she’s received the Prism Diversity Award from the American Organization of Nurse Executives, and the Patient Safety Award from Voluntary Hospital Association (now Vizient). Dr. Rich is a fellow in the American Academy of Nursing and an ambassador for the National Institute of Nursing Research. She is also a member of the Patient Safety Committee for National Quality Forum and consultant for CNO Solutions and Center for Applied Research.